Security breaches are a larger issue now than ever before. Is your business data secured?
Join Brian Pasch and Eric Nachbahr this week on Auto Marketing Now to discuss the benefits of Helion Automotive Technologies.
All business people are struggling to understand how to prevent security breaches and protect their dealership and customer data. Eric, CEO of Helion Automotive Technologies, helps 25k dealers across the nation enhance their technology strategies.
Helion conducts assessments of dealerships’ existing technology infrastructure to ensure optimal functionality. Eric shares one story about a customer who purchased a service drive application that came with tablets; yet, the tablets weren’t performing. Through their technical audit, Helion found that the wireless devices had insufficient processing power and needed more access points.
Dealership managers do not have the technology to find these structural problems. The Helion team troubleshoots, and finds the best solution for each dealership’s unique needs as shown below.
It is more important now than ever before that our systems are safe, secure, and highly functioning. Dealers want to make infrastructure updates; they just don’t know how to.
Another update to consider is your dealership’s phone system. Old phone systems cause dealers to blindly transfer calls, possibly to an agent who hasn’t been near their phone for some time. Today’s phone systems know if someone is present at a desk. It is all too common for customers to connect with the service department, only to be sent to a voicemail.
Outdated phone systems and infrastructures are hurting businesses and costing dealerships money. Helion provides around the clock help and free assessments, so take advantage of their free audits today!
This Week’s Marketing Tip:
Beacon technology is also something dealerships should consider. This system marks customers who enter the dealership with a device with Bluetooth turned on, then tags the customer to build Facebook marketing.
Email Grab Bag Question:
“How do I get more Yelp reviews?”
Many Yelp reviews are filtered by their review display policies. You can prevent filtered views by asking your customers to check in on the Yelp app, and ensuring that they are not connected to your wifi while posting their review.
For more on Automotive Digital Marketing, tune into Auto Marketing Now every week and join the future leaders of the industry!
About the Author
PCG Digital Marketing is an award winning digital agency headquartered in Eatontown, NJ. We help our clients get found online through innovative search, social and online advertising campaigns.