PCG Companies is pleased to announce that the first location of the Automotive Engagement Conference Tour will be Atlanta, Georgia. The event will be held on March 23, 2017 at the Marriott Century City Hotel.

The AEC, a seven-city national tour aimed at teaching automotive dealers how to: 1) Leverage Google Analytics to capture all online conversions, 2) Measure online consumer engagement to eliminate Bots, Blunders, and Bloat, and 3) Upgrade sales processes and attribution models to sell more cars in a digital age. Following the first tour date in Atlanta, the AEC will feature events in Detroit, Tysons Corner, VA, Dallas, East Rutherford, NJ, Los Angeles, and Chicago through June, with additional date requests being considered.

“We are very excited to kick off the first date of the Automotive Engagement Conference Tour in Atlanta,” said Brian Pasch, Founder of PCG Companies and host of the AEC Tour. “This event will finally give dealers the knowledge and ability to measure consumer engagement, and we’re excited to bring that insight to all of the cities on our tour.”

The AEC Tour was created based on results from the PCG Engagement Project, a nationwide movement to empower dealers to hold all marketing agencies, website providers, third-party website tools, and OEM approved vendors to a single set of metrics that are easily inspected and actionable.

Tickets to attend in Atlanta and the locations that follow are $50 per person. Attendees will leave with over $300 worth of educational resources, featuring two new books from PCG Companies along with access to online training courses in Google Analytics and Online Marketing for Managers.

To learn more, please visit the registration page here: https://goo.gl/g65Uzu 

About PCG Companies

PCG Companies is composed of an award-winning digital marketing agency, consulting firm, and online training platform located in Monmouth County, NJ. PCG’s roots began in digital marketing for the automotive industry, and their mission, Advocate-Educate-Elevate, embodies their core ideals; to advocate for transparency, educate the public on the ever-changing digital landscape, and elevate their clients’ to success. PCG has also expanded to automotive product research, as well as data reporting for automotive dealers with their tool, VistaDash. For more information, please visit www.pcgcompanies.com.

About the Author

Gina Orlando is the Marketing Manager at PCG and is passionate about learning new things and keeping up with the latest marketing, social media, and pop culture trends. In her spare time, she enjoys listening to country music, online shopping, and anything chocolate.