DIGITAL STRATEGY PACKAGES
When you partner with PCG Digital Marketing, you get a commitment that your customers will see the real you through digital advertising. A quality digital marketing strategy is the sum of its parts, and when you add up everything we can do for your business, then you’ve got a powerful business ally. Whether you’re just beginning your digital marketing journey, or well-traveled, our services and digital consulting will help you beat out your competition, and sell more cars.
Package Details
SEO
| STARTER | ACCELERATED | |
|---|---|---|
| Custom Keyword Strategy | ✔ | ✔ |
| Optimize Existing Web Pages for Search + Custom Content Creation | ✔ | ✔ |
| Google My Business Optimization + Google Posts | ✔ | ✔ |
| Site Health Monitoring via Google Search Console | ✔ | ✔ |
| On-site Link Building | ✔ | ✔ |
| Monthly SEO Reports | ✔ | ✔ |
| Monthly Report Calls With A Dedicated Account Manager | ✔ | ✔ |
| Internal and External Link Building | ✔ | |
| Expanded Quarterly SEO Reporting with Competitor Insights & GMB Metrics | ✔ | |
| Business Listing Creation and Management (via Yext) | ✔ |
PAID
| STARTER | ACCELERATED | |
|---|---|---|
| Multi-Platform Advertising Across Desktop and Mobile Devices | ✔ | ✔ |
| In-Market and Audience Targeting | ✔ | ✔ |
| Conversion and Lead Mapping by Campaign | ✔ | ✔ |
| Detailed monthly performance reporting | ✔ | ✔ |
| Dedicated Paid Search Specialist | ✔ | ✔ |
| Video Pre-roll | ✔ | |
| Advanced Bid Management | ✔ |
social
| STARTER | ACCELERATED | |
|---|---|---|
| Facebook and Instagram Advertising Campaigns | ✔ | ✔ |
| Monthly campaigns focusing on business’s brand voice, monthly specials, and incentives using graphics and/or video | ✔ | ✔ |
| Dedicated Social Media Advertising Specialist | ✔ | ✔ |
| Monthly Performance Reports | ✔ | ✔ |
| Automotive Social Media Sales Funnel | ✔ |