SEO is constantly evolving, and what may have worked at one point could no longer be effective. If you’re a car dealer, chances are you don’t have the time to keep up with every single SEO best practice.

That’s why PCG’s search team put together this comprehensive SEO checklist to help you determine where your site currently stands–and what you need to put on the to-do list. Follow these guidelines, and you’ll be on your way to building a solid SEO foundation for your business’s website.