Car dealers have many vendors and services that play a part in their day-to-day business. That’s why we don’t want to be another vendor. We want to be part of your team. Whether it’s supercharging your BDC or guiding your digital marketing strategy, our automotive digital consultants aren’t just trainers—they’re your dealership’s advocates.

Think of Us as An Extension of Your Team

Automotive digital marketing is in our roots, and it’s our mission to help dealers be more efficient, profitable, and smarter. We’ve written the books on it. We’ve developed the strategies to dominate unique markets. We’re ready to help.

With staff training, process development, and ongoing education, you don’t just get one consultant—you get a team of specialists, from BDC trainers and SEO whizzes to wordsmiths and paid search gurus.


How It Works

We get that every dealership has unique needs, so we work closely together to identify training opportunities, which can be conducted both remotely and on-site. We offer consultation on all aspects of your dealership’s digital efforts, including:

  • Lead Handling / BDC
  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media
  • Content Creation
  • Reputation Management
  • Video Marketing
  • Website Merchandising
  • Fixed Ops Marketing Strategies

In addition to digital strategy consulting, PCG also serves dealers with other flexible training options. We know it’s not always feasible for dealers to send multiple team members to off-site events. That’s why we’ll bring our team to yours with a private, on-site conference with workshops tailored to your specific goals.

For managers and those in leadership positions, our Leadership Development for Employee Performance workshop aims to “train the trainer,” giving them the specialized skills to not only incite strong employee performance, but maintain it.